Marketing management a strategic approach with a global orientation
| Prif Awdur: | |
|---|---|
| Awduron Eraill: | , |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Irwin
Chicago
c1995.
|
| Rhifyn: | 2nd ed. |
| Cyfres: | The Irwin series in marketing
|
| Pynciau: |