Marketing management and information technology

Marketing management and information technology

Xehetasun bibliografikoak
Egile nagusia: Fletcher, Keith
Formatua: Liburua
Hizkuntza:English
Argitaratua: London Prentice-Hall c1995.
Edizioa:2nd ed.
Gaiak:
Marketing > Management > Data processing.
Information storage and retrieval systems > Marketing management.