TY  - BOOK
T1  - Principles of marketing
A1  - Lamb, Charles W.
A2  - Hair, Joseph F.
A2  - McDaniel, Carl
LA  - English
PP  - Cincinati, Ohio
PB  - South-Western Pub.
YR  - 1992
UL  - https://tuklas.up.edu.ph/Record/UP-99796217602252631
CN  - HF 5415 L26
KW  - Marketing.
KW  - Marketing : Management.
ER  -