Marketing challenges cases & exercises

Sonraí bibleagrafaíochta
Rannpháirtithe: Lovelock, Christopher H., Weinberg, Charles B.
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: New York McGraw-Hill c1993.
Eagrán:3rd ed.
Sraith:McGraw-Hill series in marketing
Ábhair: