The marketing glossary key terms, concepts, and applications, in marketing management, advertising sales promotion, public relations, direct marketing, market research, sales

The marketing glossary key terms, concepts, and applications, in marketing management, advertising sales promotion, public relations, direct marketing, market research, sales

书目详细资料
主要作者: Clemente, Mark N.
格式: 图书
语言:English
出版: New York, N.Y. AMACOM c1992.
主题:
Marketing > Handbooks, manuals, etc.