The marketing glossary key terms, concepts, and applications, in marketing management, advertising sales promotion, public relations, direct marketing, market research, sales

The marketing glossary key terms, concepts, and applications, in marketing management, advertising sales promotion, public relations, direct marketing, market research, sales

Bibliografske podrobnosti
Glavni avtor: Clemente, Mark N.
Format: Knjiga
Jezik:English
Izdano: New York, N.Y. AMACOM c1992.
Teme:
Marketing > Handbooks, manuals, etc.