The marketing glossary key terms, concepts, and applications, in marketing management, advertising sales promotion, public relations, direct marketing, market research, sales

The marketing glossary key terms, concepts, and applications, in marketing management, advertising sales promotion, public relations, direct marketing, market research, sales

Xehetasun bibliografikoak
Egile nagusia: Clemente, Mark N.
Formatua: Liburua
Hizkuntza:English
Argitaratua: New York, N.Y. AMACOM c1992.
Gaiak:
Marketing > Handbooks, manuals, etc.