TY - BOOK T1 - Principles of marketing A1 - Randall, Geoffrey LA - English PP - London PB - Routledge YR - 1993 UL - https://tuklas.up.edu.ph/Record/UP-99796217602252623 OP - 249 CN - HF 5415 R315 SN - 0415072662 KW - Marketing. ER -