APA (7th ed.) Citation

Guiltinan, J. P. (1991). Cases in marketing management. McGraw Hill.

Chicago Style (17th ed.) Citation

Guiltinan, Joseph P. Cases in Marketing Management. New York, N.Y: McGraw Hill, 1991.

MLA (9th ed.) Citation

Guiltinan, Joseph P. Cases in Marketing Management. McGraw Hill, 1991.