Lovelock, C. H. (1991). Services marketing (2nd ed.). Prentice Hall.
Citación estilo ChicagoLovelock, Christopher H. Services Marketing. 2nd ed. Englewood Cliffs, N.J: Prentice Hall, 1991.
Cita MLALovelock, Christopher H. Services Marketing. 2nd ed. Prentice Hall, 1991.
Warning: These citations may not always be 100% accurate.