Lua APA (7ú heag.)

Guiltinan, J. P. (1988). Marketing management: Strategies and programs (3rd ed.). McGraw-Hill.

Lua i Stíl Chicago (17ú heag.)

Guiltinan, Joseph P. Marketing Management: Strategies and Programs. 3rd ed. New York: McGraw-Hill, 1988.

Lua MLA (9ú heag.)

Guiltinan, Joseph P. Marketing Management: Strategies and Programs. 3rd ed. McGraw-Hill, 1988.

Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.