Paley, N. (1989). The manager's guide to competitive marketing strategies. AMACOM.
Cita Chicago Style (17a ed.)Paley, Norton. The Manager's Guide to Competitive Marketing Strategies. New York: AMACOM, 1989.
Cita MLA (9a ed.)Paley, Norton. The Manager's Guide to Competitive Marketing Strategies. AMACOM, 1989.
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