Paley, N. (1989). The manager's guide to competitive marketing strategies. AMACOM.
Cita Chicago (17th ed.)Paley, Norton. The Manager's Guide to Competitive Marketing Strategies. New York: AMACOM, 1989.
Cita MLA (9th ed.)Paley, Norton. The Manager's Guide to Competitive Marketing Strategies. AMACOM, 1989.
Atenció: Aquestes cites poden no estar 100% correctes.