Cita APA (7th ed.)

King, W. R. (1977). Marketing management information systems. Petrocelli/Charter.

Cita Chicago (17th ed.)

King, William Richard. Marketing Management Information Systems. New York: Petrocelli/Charter, 1977.

Cita MLA (9th ed.)

King, William Richard. Marketing Management Information Systems. Petrocelli/Charter, 1977.