Advertising management cases and concepts

Bibliografske podrobnosti
Glavni avtor:	Patti, Charles H.
Drugi avtorji:	Murphy, John H.
Format:	Knjiga
Jezik:	English
Izdano:	Columbus, Ohio Grid c1978.
Serija:	Grid series in advertising and journalism
Teme:	Advertising > Management. Advertising > Management > Case studies.