Patti, C. H., & Murphy, J. H. (1978). Advertising management: Cases and concepts. Grid.
Chicago (17e ed.) BronvermeldingPatti, Charles H., en John H. Murphy. Advertising Management: Cases and Concepts. Columbus, Ohio: Grid, 1978.
MLA (9e ed.) BronvermeldingPatti, Charles H., en John H. Murphy. Advertising Management: Cases and Concepts. Grid, 1978.
Let op: Deze citaties zijn niet altijd 100% accuraat.