Cita APA (7th ed.)

Schulberg, B. (1989). Radio advertising: The authoritative handbook. NTC Business Books.

Cita Chicago (17th ed.)

Schulberg, Bob. Radio Advertising: The Authoritative Handbook. Lincolnwood, Ill: NTC Business Books, 1989.

Cita MLA (9th ed.)

Schulberg, Bob. Radio Advertising: The Authoritative Handbook. NTC Business Books, 1989.