TY - BOOK T1 - Processes and phenomena of social change A1 - Zaltman, Gerald LA - English PP - New York PB - Wiley YR - 1973 UL - https://tuklas.up.edu.ph/Record/UP-99796217601908271 OP - 463 CN - HM 101 Z34 KW - Social change. KW - Diffusion of innovations. ER -