APA (7th ed.) Citation

Gallup, G. H. (1972). The Gallup Poll: Public opinion, 1935-1971. Random House.

Chicago Style (17th ed.) Citation

Gallup, George Horace. The Gallup Poll: Public Opinion, 1935-1971. New York: Random House, 1972.

MLA (9th ed.) Citation

Gallup, George Horace. The Gallup Poll: Public Opinion, 1935-1971. Random House, 1972.