APA (7th ed.) Citation

Kaid, L. L., Sanders, K. R., & Hirsch, R. O. (1974). Political campaign communication: A bibliography and guide to the literature. Scarecrow Press.

Chicago Style (17th ed.) Citation

Kaid, Lynda Lee, Keith R. Sanders, and Robert O. Hirsch. Political Campaign Communication: A Bibliography and Guide to the Literature. Metuchen, New Jersey: Scarecrow Press, 1974.

MLA (9th ed.) Citation

Kaid, Lynda Lee, et al. Political Campaign Communication: A Bibliography and Guide to the Literature. Scarecrow Press, 1974.