APA (7th ed.) Citation

Schramm, W. L. (1963). The science of human communication: New directions and new findings in communication research. Basic Books.

Chicago Style (17th ed.) Citation

Schramm, Wilbur Lang. The Science of Human Communication: New Directions and New Findings in Communication Research. New York: Basic Books, 1963.

MLA (9th ed.) Citation

Schramm, Wilbur Lang. The Science of Human Communication: New Directions and New Findings in Communication Research. Basic Books, 1963.