APA (7th ed.) Citation

Ivey, P. W., & Horvath, W. (1961). Successful salesmanship: Paul W. Ivey and Walter Horvath (4th ed.). Prentice-Hall.

Chicago Style (17th ed.) Citation

Ivey, Paul Wesley, and Walter Horvath. Successful Salesmanship: Paul W. Ivey and Walter Horvath. 4th ed. Englewood Cliffs, N. J: Prentice-Hall, 1961.

MLA (9th ed.) Citation

Ivey, Paul Wesley, and Walter Horvath. Successful Salesmanship: Paul W. Ivey and Walter Horvath. 4th ed. Prentice-Hall, 1961.