APA (7th ed.) Citation

Alexander, R. S., Surface, F. M., & Alderson, W. (1949). Marketing (Rev. ed.). Ginn.

Chicago Style (17th ed.) Citation

Alexander, Ralph Samuel, Frank Macy Surface, and Wroe Alderson. Marketing. Rev. ed. Boston: Ginn, 1949.

MLA (9th ed.) Citation

Alexander, Ralph Samuel, et al. Marketing. Rev. ed. Ginn, 1949.