Diskarte moms motivations and gratifications of educational video utilization of Mothers with school-aged children

This study investigates the utilization of educational videos among mothers with primary school-aged children in a low-income urban community in Quezon City, Philippines, using the Uses and Gratifications Theory (UGT) and Paolucci’s Decision-Making Theory as frameworks. Through in-depth semi-structu...

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Bibliographic Details

Main Author:	Cruz, Danie Rose Sedilla (Author)
Other Authors:	Ugaddan, Miriam (adviser.)
Format:	Thesis
Language:	English
Subjects:	Teaching > Aids and devices. Digital media. Media literacy. Uses and gratifications theory. Decision-making theory. Educational video. Maternal roles.
Online Access:	Available for University of the Philippines Diliman via Digital Archives. Click here to access