Understanding low-calorie sweetener preferences among Filipino consumers a conjoint analysis investigation of choice drivers
Amid rising global health consciousness, low-calorie sweeteners (LCS) have gained prominence as viable sugar alternatives. However, in the Philippine market, their adoption remains modest due to concerns over taste, price sensitivity, and limited consumer familiarity. This study aimed to assess Fili...
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| Médium: | Diplomová práce |
| Jazyk: | English |
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| On-line přístup: | Available for University of the Philippines Diliman via Digital Archives. Click here to access |