Understanding low-calorie sweetener preferences among Filipino consumers a conjoint analysis investigation of choice drivers

Amid rising global health consciousness, low-calorie sweeteners (LCS) have gained prominence as viable sugar alternatives. However, in the Philippine market, their adoption remains modest due to concerns over taste, price sensitivity, and limited consumer familiarity. This study aimed to assess Fili...

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Dettagli Bibliografici

Autore principale:	Gregorio, Catherine Lloyd T. (Autore)
Altri autori:	Francisco, Maria Leonora Lotis dL (adviser.)
Natura:	Tesi
Lingua:	English
Soggetti:	Nutrition surveys > Philippines. Food preferences > Philippines. Low-calorie sweeteners. Marketing strategies.
Accesso online:	Available for University of the Philippines Diliman via Digital Archives. Click here to access