Understanding low-calorie sweetener preferences among Filipino consumers a conjoint analysis investigation of choice drivers

Amid rising global health consciousness, low-calorie sweeteners (LCS) have gained prominence as viable sugar alternatives. However, in the Philippine market, their adoption remains modest due to concerns over taste, price sensitivity, and limited consumer familiarity. This study aimed to assess Fili...

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Bibliografski detalji

Glavni autor:	Gregorio, Catherine Lloyd T. (Autor)
Daljnji autori:	Francisco, Maria Leonora Lotis dL (adviser.)
Format:	Disertacija
Jezik:	English
Teme:	Nutrition surveys > Philippines. Food preferences > Philippines. Low-calorie sweeteners. Marketing strategies.
Online pristup:	Available for University of the Philippines Diliman via Digital Archives. Click here to access