The adoption of Green Supply Chain Management (GSCM) by MSMEs in Tacloban City and its influence on perceived brand image among young consumers

The adoption of Green Supply Chain Management (GSCM) by MSMEs in Tacloban City and its influence on perceived brand image among young consumers

The deterioration of ecosystems and rising global mortality rate due to toxic pollution have led to businesses facing public scrutiny and being urged to make environmental efforts, such as Green Supply Chain Management (GSCM). GSCM can be used as a competitive advantage to establish and protect bran...

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Những tác giả chính: Maula, Mitz M. (Tác giả), Pajarito, Patricia Joy Cabaliza (Tác giả), Tañala, Milenio Sam Tomol (Tác giả)
Tác giả khác: Dacuyan, Flordeliz B. (adviser.)
Định dạng: Luận văn
Ngôn ngữ:English