The adoption of Green Supply Chain Management (GSCM) by MSMEs in Tacloban City and its influence on perceived brand image among young consumers

The deterioration of ecosystems and rising global mortality rate due to toxic pollution have led to businesses facing public scrutiny and being urged to make environmental efforts, such as Green Supply Chain Management (GSCM). GSCM can be used as a competitive advantage to establish and protect bran...

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Библиографические подробности
Главные авторы: Maula, Mitz M. (Автор), Pajarito, Patricia Joy Cabaliza (Автор), Tañala, Milenio Sam Tomol (Автор)
Другие авторы: Dacuyan, Flordeliz B. (adviser.)
Формат: Диссертация
Язык:English