Marketing management

Bibliografski detalji
Glavni autori:	Kotler, Philip (Autor), Keller, Kevin Lane 1956- (Autor)
Format:	Knjiga
Jezik:	English
Izdano:	Upper Saddle River, New Jersey Pearson Prentice Hall [2006].
Izdanje:	Twelfth edition.
Teme:	Marketing > Management.
Online pristup:	Table of contents