Marketing management

Bibliografiske detaljer
Main Authors:	Kotler, Philip (Author), Keller, Kevin Lane 1956- (Author)
Format:	Bog
Sprog:	English
Udgivet:	Upper Saddle River, New Jersey Pearson Prentice Hall [2006].
Udgivelse:	Twelfth edition.
Fag:	Marketing > Management.
Online adgang:	Table of contents