The basics of media writing a strategy-based approach - Kuehn, Scott A.; Lingwall, James Andrew
You as a writer -- Media writing professions and strategies -- Media writing style and language conventions -- Reporting and interviewing -- Hard news and feature writing -- Electronic news writing: radio and television -- Copy editing -- Media law and ethics -- Writing for social media -- Web copywriting -- Persuasive writing -- Public relations -- Advertising -- Business communication -- Appendices.
NMGlova (Recommending faculty) AY 2022-2023
Includes bibliographical references and index.
Keywords: Mass media -- Authorship