Social media and crisis communication

"The second edition of this vital text provides theory, research, and application to orient readers to the latest thinking about social media usage in crisis communication. Specific crisis arenas such as health, corporate, nonprofit, religious, political, and disaster are examined in depth and...

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Dades bibliogràfiques
Altres autors: Austin, Lucinda L. (Editor), Jin, Yan (Sociologist) (Editor)
Format: Llibre
Edició:Second edition.
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