Blakeman, R. Integrated marketing communication: Creative strategy from idea to implementation (Third edition.).
Chicago Style (17th ed.) CitationBlakeman, Robyn. Integrated Marketing Communication: Creative Strategy from Idea to Implementation. Third edition.
MLA (9th ed.) CitationBlakeman, Robyn. Integrated Marketing Communication: Creative Strategy from Idea to Implementation. Third edition.
Warning: These citations may not always be 100% accurate.