Marketing management analysis, planning, and control
| Hlavní autor: | |
|---|---|
| Médium: | Kniha |
| Jazyk: | English |
| Vydáno: |
Englewood Cliffs, N.J.
Prentice-Hall
c1984.
|
| Vydání: | 5th ed. |
| Edice: | The Prentice-Hall series in marketing
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| Témata: |