APA (7th ed.) Citation

Boone, L. E. (2005). Contemporary marketing (12th ed.). Thomson South-Western.

Chicago Style (17th ed.) Citation

Boone, Louis E. Contemporary Marketing. 12th ed. Eagan, MN: Thomson South-Western, 2005.

MLA (9th ed.) Citation

Boone, Louis E. Contemporary Marketing. 12th ed. Thomson South-Western, 2005.