Identifying the effects of Tanini Wonder Products to the image of 101.1 MOR FM through the responses of the public a reception analysis

This study was conducted not only to present that humor injected to commercials can help maintain the attention of the audience, but also to show the relationship of the reception and response of the audience to the purpose of the creation of the advertisement. The researcher further aimed to proved...

Celý popis

Podrobná bibliografie
Hlavní autor: Nartatez, Carell Ryza E.
Médium: Diplomová práce
Témata: