Strategic marketing management a means-end approach

Strategic marketing management a means-end approach

Bibliografische gegevens
Hoofdauteur: Parry, Mark E. (Mark Edward) 1957-
Formaat: Boek
Taal:English
Gepubliceerd in: New York McGraw-Hill c2002.
Reeks:McGraw-Hill executive MBA series
Onderwerpen:
Marketing > Management.
Online toegang:Contributor biographical information
Publisher description