Halbert, M. (1965). The meaning and source of marketing theory. McGraw-Hill.
Style de citation Chicago (17e éd.)Halbert, Michael. The Meaning and Source of Marketing Theory. New York: McGraw-Hill, 1965.
Style de citation MLA (9e éd.)Halbert, Michael. The Meaning and Source of Marketing Theory. McGraw-Hill, 1965.
Attention : ces citations peuvent ne pas être correctes à 100%.