Services marketing a strategic approach

Services marketing a strategic approach

Bibliografiska uppgifter
Huvudupphovsman: Gonðcalves, Karen P.
Materialtyp: Bok
Språk:English
Publicerad: Upper Saddle River, NJ Prentice Hall 1998.
Ämnen:
Service industries > United States > Marketing.
Service industries > United States > Marketing > Case studies.