Marketing for hospitality and tourism

Marketing for hospitality and tourism

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Dades bibliogràfiques
Autor principal: Kotler, Philip
Altres autors: Bowen, John (John T.) 1948-, Makens, James C.
Format: Llibre
Idioma:English
Publicat: Upper Saddle River, NJ Prentice Hall c1996.
Matèries:
Hospitality industry > Marketing.
Tourism > Marketing.