Promotional strategy managing the marketing communications process
| Egile nagusia: | |
|---|---|
| Beste egile batzuk: | , |
| Formatua: | Liburua |
| Hizkuntza: | English |
| Argitaratua: |
Burr Ridge, Ill.
Irwin
c1994.
|
| Edizioa: | 8th ed. |
| Saila: | Irwin series in marketing
|
| Gaiak: |