Burns, A. C. (2012). Basic marketing research: Using microsoft excel data analysis (Third edition.). Prentice Hall.
Cita Chicago (17th ed.)Burns, Alvin C. Basic Marketing Research: Using Microsoft Excel Data Analysis. Third edition. Boston: Prentice Hall, 2012.
Cita MLA (9th ed.)Burns, Alvin C. Basic Marketing Research: Using Microsoft Excel Data Analysis. Third edition. Prentice Hall, 2012.
Atenció: Aquestes cites poden no estar 100% correctes.