Crafting behaviors a quantitative study of consumer behavior on artisanal/craft ice cream
Artisanal craft. The term refer to an activity that involves skillfully creating something through traditional means or by using one's hands. The researchers focused on Artisanal ice cream products and how consumers behave towards them. This study aims to identify the consumer's preferenc...
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| Médium: | Diplomová práce |
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2022.
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