Kotler, P., & Armstrong, G. (2016). Principles of marketing (Global edition ; Sixteenth edition.). Pearson Education South Asia.
Citación estilo ChicagoKotler, Philip, and Gary Armstrong. Principles of Marketing. Global edition ; Sixteenth edition. Singapore: Pearson Education South Asia, 2016.
Cita MLAKotler, Philip, and Gary Armstrong. Principles of Marketing. Global edition ; Sixteenth edition. Pearson Education South Asia, 2016.
Warning: These citations may not always be 100% accurate.