APA (7th ed.) Citation

Lattimore, D., & Baskin, O. W. (2004). Public relations: The profession and the practice ([5th ed.].). McGraw-Hill.

Chicago Style (17th ed.) Citation

Lattimore, Dan, and Otis W. Baskin. Public Relations: The Profession and the Practice. [5th ed.]. New York: McGraw-Hill, 2004.

MLA (9th ed.) Citation

Lattimore, Dan, and Otis W. Baskin. Public Relations: The Profession and the Practice. [5th ed.]. McGraw-Hill, 2004.