Prevalent factors affecting the proliferation of coffee shops in Iloilo City

This study aimed to identify the prevalent factors affecting the proliferation of coffee shops in Iloilo City. Customer profile, customer preference and area feasibility factors were considered as key determinants of the proliferation. The respondents of the study were the 94 customers of the 10 dif...

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Bibliografski detalji
Daljnji autori: Barrido, Frene, Conadera, John Paul, Desabelle, Eba May, Espinosa, Krystle Joy, Porol, Esperanza
Format: Disertacija
Izdano: 2009.