The significance of trade marketing on the business performance of grocery stores in Iloilo City - Auman, Therese Mae.; Barrio, Ryven Clyde C.; Bellosillo, Mary Grace M.; Cabioc, Ma. Vionel G.; Guevarra, Keziah A. (2009.)
Research Paper (Mgt 199-Management Research). -- Iloilo City : University of the Philippines in the Visayas-College of Management, March 14, 2009.