Hair, J. F. (2014). Essentials of marketing research (3rd ed. ; int'l ed. 2014.). McGraw-Hill Education.
Cita Chicago Style (17a ed.)Hair, Joseph F. Essentials of Marketing Research. 3rd ed. ; int'l ed. 2014. New York, N.Y: McGraw-Hill Education, 2014.
Cita MLA (9a ed.)Hair, Joseph F. Essentials of Marketing Research. 3rd ed. ; int'l ed. 2014. McGraw-Hill Education, 2014.
Precaución: Estas citas no son 100% exactas.