Cita APA (7a ed.)

Moutinho, L., & Southern, G. (2013). Strategic marketing management. Cengage Learning Asia Pte.

Cita Chicago Style (17a ed.)

Moutinho, Luiz, y Geoff Southern. Strategic Marketing Management. Pasig City, Philippines: Cengage Learning Asia Pte, 2013.

Cita MLA (9a ed.)

Moutinho, Luiz, y Geoff Southern. Strategic Marketing Management. Cengage Learning Asia Pte, 2013.