Solomon, M. R. (2011). Consumer behavior: Buying, having, and being (global ed. ; 9th ed.). Pearson Education.
Citace podle Chicago (17th ed.)Solomon, Michael R. Consumer Behavior: Buying, Having, and Being. global ed. ; 9th ed. Upper Saddle River, New Jersey: Pearson Education, 2011.
Citace podle MLA (9th ed.)Solomon, Michael R. Consumer Behavior: Buying, Having, and Being. global ed. ; 9th ed. Pearson Education, 2011.
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